As we migrate CE News from a free publication that went out to a large list every month to a paid circulation model where only those who really want it get it, we have spent a good deal of time thinking about what our unique position is in the marketplace.
Our sister publication – Structural Engineer magazine – enjoyed a real renaissance when we moved it from Structural Engineering magazine to Structural Engineer magazine. No one else really focused on the individuals who do the work, so we did.
Talking with Chad Clinehens, P.E., ZweigWhite's executive vice president, a civil engineer himself and one of my new partners in our "new" ZweigWhite, he felt strongly that civil engineers, too, needed more attention paid to them. After a dinner with some of our key people at the recent Inc. 5000 Conference and Awards Celebration (we're back on the Inc. fastest-growing list after a 16-year hiatus) where this was the topic, we came up with a new thrust:
"Focusing on the accomplishments of civil engineering firms and their people."
This focus will allow us to feature some of the amazing and diverse people who make up the civil engineering profession and their incredible projects. We'll have the backstories, get into their psyches, and bring you the inspirational tales of these folks' successes – people just like you!
We love civil engineering. We know you do so much for our nation that the world at-large is really unaware of. We want to help promote you – showing the world that you are multi-dimensional – and showcase some of the amazing things you do and how you do them.
Help us help you. We want to hear about special people who taught you and inspired you. And we want to know about those challenging civil engineering projects that you've been a part of – regardless of whether you work in a consulting firm, a contractor, manufacturer, or government agency. You are all part of the process and we want your stories!
Meanwhile, enjoy our November issue in its new larger format! And look for our new focus in the months to come.
Thanks for your loyalty and readership!
Mark C. Zweig